An Interview with Liz Matthews

Being a former journalist, how did you make your transition to PR and what made you want to do that?

An old boss suggested I’d be good at PR. I didn’t really know what it was but became interested when I started to look into it. I had all the necessary attributes I guess, and it’s an easy transition from being a journalist. I’d worked at a real variety of firms until I worked out what size company and also the particular field of PR I wanted to work in. It was all invaluable experience.

Can you describe an ideal day with your family?

I love Saturdays in East Dulwich, where we live. It’s so family friendly and has a real sense of community. We quite often go for breakfast near our house, and then separate into two groups for baby ballet and football! We meet up again to stroll down to North Cross Road Market, and have a mooch around all the great market stalls where we buy popcorn, cakes, vintage clothes and books. We’ll end up doing a different loop home via one of the amazing parks and then ideally all snuggle on the sofa to watch a Disney movie.

How has becoming a mother changed you?

It’s the best thing I have ever done, without a doubt. Being a mother makes you so determined and focused. I was ambitious before, but it’s so much nicer to share the fruits of your labor with others. Everything makes sense. It’s utter chaos in our house in the morning and right before bed, but I honestly love it and my dream is to buy a bigger house where we can all have our own space but that fills up with friends and family every time we get together to celebrate birthdays, Christmas etc.

What was the best piece of advice your mother gave you when your first child was born?

Don’t worry so much; mothers instinctively know what to do. She was right, of course. Though, it was daunting as I was the first of my friends to have a baby and had never even changed a nappy before. I distinctly remember travelling home from the hospital with Bram in a tiny car seat thinking, ‘Are we definitely allowed to take him?’

What are your favourite childrenswear brands? What do you love about them?

I love Caramel Baby & Child, the owner Eva is Greek and has the best style. I love all of the amazing colours and fabrics and she has made boys clothes as exciting as girls’ clothes, which is quite a task! Having three boys, I do get a lot from there. I also love a fantastic Spanish brand called La Coqueta – they do the best shoes and I love their ‘Gabriel’ pyjamas. My son Gabe is convinced they are named after him! I also love Sunuva for holiday stuff.

Do any of your children have their own personal style?

My daughter is already interested in fashion and regularly comments if she likes something I’m wearing, though tragically and typically her favourite colours are pink and purple. One saving grace is that she has adopted my love of all things leopard print!

Does your daughter have a favourite outfit?

She loves her cherry red Dr Martens, and her Charlotte Olympia kitten slippers. My mother hand makes dresses for her in Liberty print too.

Originally posted on Tiny Times.

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